Data + Analytics


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About the Data + Analytics Unit

Data is the heart of H+K’s joined-up approach. Within our hubs, you’ll find analysts and measurement specialists working alongside content and publishing strategists, film directors, and designers – all focused on the same client-centric goals. Whether it’s finding the right moment to speak to your target audience, identifying the white space a brand can own or proving the value of creative communications, the Data + Analytics Unit is all about grounding our work in data and insight to reflect our obsession – always doing what is right for our clients.

A collective of passionate researchers, analysts and evaluators around the H+K network – helping you understand your audiences, uncover your insights and demonstrate measurable impact.

Allison Spray

Global Head of Data + Analytics

Our Data + Analytics news + insights

Sectors

H+K delivers deep industry knowledge combined with specialist areas of expertise. We understand our clients’ ecosystem and how to engage their audiences.
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Products

Behind all of our insight-led ideas and communication strategies is a deep understanding of data and analytics, creativity, innovation and master storytelling.
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